Aidan Moffat Is Radge At Madge: Madonna's Scottish Disappointment
Aidan Moffat
, July 24th, 2012 07:01
Aidan Moffat put on his pink cowboy hat and, full of beans, went to see Madonna's first-ever Scottish gig. Sadly, she fails to rouse either Aidan or the usually-enthusiastic Scottish crowd

I used to love Madonna. When I was a kid, she was dangerous and cool and seemed to know how I felt about the world. I spent two weeks of one lonely summer staring out over Torquay bay with her True Blue cassette on a loop in my Walkman. It was the perfect soundtrack to the romantic musical playing in my head; a love story starring me and the young German sunbather who was staying in the same hotel and was almost certainly the most beautiful girl in the world. I never did find the courage to speak to Tina Bandow – it was hard enough just finding out her name – but Madonna kept me strong, and we continued to get along famously until she released 'Like A Prayer'. It's one of her finest songs, undoubtedly, but was forever marred for me when it came packaged with a controversial Pepsi ad.
It's here that I started to realise that Madonna cared less about me and more about my money, and the continually strained attempts at controversy and a posh, ring-bound nudie book – to which, admittedly, I succumbed – soon became boring, and I moved on. There were occasional flashes of the old pop prowess from time to time, but she seemed increasingly desperate, and her bold provocation soon turned to limp titillation, with 'Hanky Panky' ("Need a good spanky!") being the song that finally destroyed any remaining sliver of hope.
It's Saturday the 21st of July 2012 now, and I'm at Edinburgh's Murrayfield Stadium for Madonna's first-ever show in Scotland. The first thing to catch my eye is one of many little one-man stalls selling the Official Programme, a rather thick magazine at £25. Consumer curiosity piqued, I then approach one of the many merchandise stalls that surround the stadium to find t-shirts at £35 and a tracksuit top for £90. I wonder if Madonna simply doesn't watch the news or whether the global recession has hit her so hard that she needs to have at least a 400% profit margin on what looks like one-colour-print, sweat-shop tat. Equally appalled and amused, my friend and I decide to find our seats for future reference, and to our surprise find what might be Madonna herself already onstage, oddly dressed down in one-legged black tracksuit, miming in the afternoon light. From my distant vantage point in the stadium's south wing, I borrow my forward-thinking friend's binoculars to confirm that it is indeed the star of the show, surrounded by a small, early-bird audience. Are these £450 VIP ticket holders or the rumoured lucky punters who stumbled upon a stage rehearsal because the gates were opened too early? It certainly wasn't a genuine sound-check or dance rehearsal because she was miming through a fraction of the PA to songs that weren't in the evening's set. A friend who works at the event later confirms that the real sound-check was in the morning, at which he heard a run-through of 'Like A Virgin'. Things are looking up.
As the evening progresses, we're a little confused about the varying reports of stage times – as they often do, our tickets merely say 7pm show start – so we ask a steward, who ominously replies, "We've been told that Madonna's on at 8:30." Time for a few drinks, then, before we make our way to our designated position for 8:20, leaving us a good ten minutes of fevered anticipation.
Those ten minutes slowly become fifty-five. The show doesn't begin until around 9:15, forty-five minutes later than scheduled, during which time we sneak a look at the tickets of the fans in the row below and discover that our seats would have cost us £157.75 each. I confess here that I, like many others, got into the gig for free. My friend was gifted the tickets by a work colleague who won them in one of the seemingly endless competitions that, if the rumours are true, failed to promote the gig to even half capacity, but we are no less enthusiastic for the show. Indeed, the only reason I didn't buy tickets on release was because of their hefty, unaffordable price, then when Madonna herself tried to justify the costly entrance fee in a Newsweek interview, I was appalled and repelled. "Work all year, scrape the money together and come to my show. I'm worth it," she said. I got in for free, and I still feel shortchanged.
For all its pomp and noise, for all the money evidently spent on rising stages, video segues, replica guns, choreography, holographic drummers and monks' habits, Madonna's MDNA show is among the dullest stadium concerts I've endured. Seated at what seemed like half a mile away, I expected to watch the show mostly on the giant screens, but I at least hoped I'd be able to hear it. But the sound from where I was sitting could generously be described as amateur, a muddied dirge with little definition. For too much of the night I could barely hear the vocals – which she seemed to be miming for the first two songs anyway, although a lag in the video feed could be to blame for giving that impression – and when she rarely addressed the audience, nobody in my wing had a clue what she was saying. The opening segment of the performance was horrible, Madonna spending much of the first twenty minutes being chased and dragged around the stage by what looked like potential rapists, until one or two songs later when she shoots one in the head and pretends to shag the corpse, then sings "Die, bitch! Die, bitch! Motherfucker!" In the row behind me, a four-year-old girl turns her back to the stage; in front of me, the parents of two young teenage girls shift in their seats and don't know where to look. You may indeed ask why anyone would think a Madonna gig was suitable for their child, to which one would fairly reply that they weren't told otherwise.
Anyway, the first of only two personal highlights is 'Express Yourself', which slyly and subtly morphs into Lady Gaga's suspiciously similar 'Born This Way'. But what begins as a playful, well-deserved dig at Gaga's karaoke tribute turns a little nastier as Madonna sings "She's not me! She's not me!" and I can't help but fear a little for the woman's mental health. Still, this is the first time I feel any hint of excitement, and the drummer-girl dance routine is the best of the night.
The rest of the gig consists of new songs that I haven't heard before and never will again – i.e. tracks from the MDNA album she's here to sell – peppered with occasional duff versions of classics and a dreaded medley or two. 'Open Your Heart' is one of the few selections from The Immaculate Collection to be played in full, but with such a pointlessly dull new arrangement that I'd rather she hadn't bothered. When she plays a new weepie backed with footage from that film that nobody watched, all of Murrayfield seems to shrug in unison as drinkers seize a toilet opportunity and smokers rush for a puff.
My mate Googles the set list to confirm that the sound-checked 'Like A Virgin' is on the way – but it never arrives. Due to her late start, the set has been shortened, and the decision to drop what's arguably her most important song is beyond baffling. We do, however, get 'Like A Prayer', and it's amazing. As over the top as it needs to be, as joyous as any song can be, Madonna's gospel anthem is enough to inspire spirituality in even the most ardent atheist. It makes my limbs tingle and my heart hurt; it's the best song of the night by far, one of too few peaks in an impossibly mediocre collection of troughs.
We've got a train to catch, so we quit while we're ahead and leave, missing the last song of the night to join a mass of people already en route to Haymarket Station in the rain. We're an oddly sedate Scottish crowd; there's no singing, no shouting, nobody's raving. We can't really complain about the lack of old hits, I suppose – the tour was in support of her new album, after all – but it's Madonna's first gig in our country in a career of almost thirty years, so disappointment was perhaps inevitable. The Glasgow train is hushed and unusually well behaved, and I arrive home with the same thought I left with: I used to love Madonna.
Jul 24, 2012 12:53pm
completely ridiculous review.
so you went to the concert of someone you are not a fan of, sat half a mile away from the stage at the outdoor event and didn't like it? wow, insightful.
The show was indeed sold out btw. but even with a free ticket you could not be bothered to find out it was a show to promote her most recent work, not a greatest hits show, never is with Madonna.
And can you please tell us all about the great artists you like that do not want your money?
Jul 24, 2012 2:36pm
1. I think I made it perfectly clear that Madonna's first few records mean a great deal to me, True Blue in particular.
2. I said it SEEMED like half a mile away, not that it WAS half a mile away.
3. The show was nowhere near sold out; there was masses of room in each standing section and many empty seats. Ticketmaster, by their own admission, were literally giving away tickets a few days before the show – source: http://www.dailyrecord.co.uk/showbiz/music-news/2012/07/18/madonna-fans-get-free-tickets-for-murrayfield-gig-after-computer-glitch-86908-23909597/– and they still didn't manage to fill the stadium.
4. I was perfectly aware that the gig was in support of her recent album, as I state clearly in the piece.
5. I have no problem with artists, however great they are, asking a fair price in return for their art and merchandise. What I do find offensive is the blatant greed in evidence at certain shows, and not just Madonna's. Her £35 t-shirt, with a one-colour double print on the low-quality stock they were printed on, would cost somewhere between £3 and £5 in the UK, depending on quantities ordered. If they were manufactured in the US, they would have been even cheaper but would of course require an added shipping charge. Even taking this and all relevant taxes into account, she's probably making a profit of around £27 – 28 per shirt, which I personally consider obscene. I expect QUALITY t-shirts – whether buying or selling – to be reasonably priced around the £15 – £20 mark, as do most gig-goers.
Jul 24, 2012 2:57pm
Enjoyed the writing in this; I feel only The Quietus could take a Madonna gig review and give it a genuinely entertaining angle. Bravo.
Jul 24, 2012 3:30pm
Entertaining and insightful review! I live 5 minutes from Murrayfield and had noticed the rather sedate crowds passing by my window on their way home - had wondered.
Jul 24, 2012 3:40pm
More artists need to stand up a GIVE A SHIT about the experience fans have at their gigs. That means making sure the sound system is fit for purpose, taking an interest in quality and price of merchandise, and starting to think seriously about the "ground level" experience of people crammed like cattle onto the arena floor.
Jul 24, 2012 5:02pm
For such a lengthy review this is essentially 'she didn't do enough of 'The Immaculate Collection'. Saying you liked her albums thirty years ago and didn't bother listening to the one the tour is named after makes me wonder what on earth you were expecting. And yeah., merchandise is horribly over-priced tat but that's sadly par for the course with any mega act, from Madonna to Springsteen.
Jul 24, 2012 5:04pm
Oh and at the London show she did 'Like A Virgin' as a melancholic torch song. It most definitely wasn't singalong.
Jul 24, 2012 5:10pm
"We do, however, get 'Like A Prayer', and it's amazing."
Nice.
Jul 24, 2012 5:22pm
In reply to 00roo:
You are right, this is the first thing I have ever read.
So my original position is 100% right.
Suck on that!
Jul 24, 2012 5:25pm
In reply to Rachel:
1. The MDNA album is is just under 51 minutes long, so even if she chose to play it all (which she didn't), that still left me around one hour and ten minutes of the scheduled 2-hour (which it wasn't) performance to look forward to.
2. Extortionate merchandise prices are unfortunately all too common, indeed, but why should that excuse them from commentary?
Jul 24, 2012 5:41pm
In reply to Aidan:
It's a no-brainer that at least half a show consisting of songs you didn't know would put a dampner on things. Of the rest, she played 5 songs from the period of her career you profess to find 'boring', 'desperate' etc. She was never going to play a set leaning towards the three albums you seem to like. If anyone wrote a review of a U2 show saying that they loved U2 from 'Boy' to 'War' and complaining that they were bored as they played loads from the last 20 years, pretty much everyone would agree it was ridiculous. For some reason Madonna being a 'pop' act means people think they can expect a greatest hits set.
The merchandise isn't above commentary. However you were clearly creating a narrative of Madonna as a money-grabbing cow who cares more about money than music - it's right there at the start of your second paragraph. I'm pointing out that acts like Springsteen, Radiohead and Bob Dylan sell equally over-priced tat because of this.
Jul 24, 2012 6:38pm
This is a terrific piece of writing: thoughtful and regretful in finding Madonna wanting.
I was at the same gig and this feature reflects the huge let down of poor sound, an 80/20 ratio of shit album to old hits, and an abrupt race offstage. It was so disrepectful to those who had paid through the nose for a substandard show, but it looks like some Madonna fans way are born happily masochistic that way.
Seriously - take those esteem classes. And great work Mr Moffat. Digging yer hat!
Jul 24, 2012 6:45pm
In reply to Rachel:
Springsteen and Radiohead would spend more than 51 mins onstage though.
Jul 24, 2012 6:49pm
In reply to Steve:
Man misses point of feature.
He said he was up for a good time, didn't he - and he lavishes Like a Prayer with praise along with the Gimme Some Luvvin setpiece. Great post!
Jul 24, 2012 6:54pm
In reply to Melanie:
You haven't actually read the comment properly have you?
Jul 24, 2012 6:56pm
In reply to Patrick:
'Madonna fans' want to hear her perform new music and not just knock out the same songs over and over. Funny that.
Jul 24, 2012 7:11pm
In reply to Rachel:
"It's a no-brainer that at least half a show consisting of songs you didn't know would put a dampner on things."
Not at all. I've paid for countless gigs consisting ENTIRELY of songs I didn't know and still loved them.
"For some reason Madonna being a 'pop' act means people think they can expect a greatest hits set."
I expected no such thing – I stated quite clearly in the piece that I understood she was there to promote her recent album, and indeed I even conceded that I had no place to complain about the lack of hits (third sentence, last paragraph). I merely hoped for a few good old tunes – in a career spanning thirty years, is that too much to expect?
"The merchandise isn't above commentary. However you were clearly creating a narrative of Madonna as a money-grabbing cow who cares more about money than music."
And I'm not alone – or did you miss the controversy over the ticket prices for this tour? As for merchandise prices, it's difficult to think of anything other than 'money-grabbing' when faced with a £35 t-shirt, as I've already detailed in another comment above.
"I'm pointing out that acts like Springsteen, Radiohead and Bob Dylan sell equally over-priced tat."
And I don't approve of these artists doing it either. The only one of these I've been to see is Bruce Springsteen, and I didn't buy an expensive t-shirt (and nor do I recall any of them hitting the £35 mark, although I could be wrong) but I do know that you can usually buy a Springsteen ticket for around £60 and he plays without pause for three solid hours from a selection of songs spanning his entire career. I consider that good value for money, and I've never heard anyone say a word to the contrary.
Anyway, thanks for the discussion, but I'm going to stop replying to comments tonight because I don't really have the time. I might pop back later in the week though.
Jul 24, 2012 7:29pm
In reply to Aidan:
I mentioned Springsteen cos I saw him in Hyde Park days before Madonna. He had over-priced tat. Perhaps nothing as outrageous as the £95 tracksuit top but certainly hoodies which would have cost tuppence to make for £50. As you say, it's no more or less justifiable but I don't buy any merchandise for that very reason. As I said, I only mentioned it because of the clear picture you were trying to paint.
Yeah, M has a career spanning 30 years and aside from the MDNA songs, only one song she performed wasn't a single. As I said, the problem is it was heavily geared towards the period (the majority of her career!) which you don't like.
Springsteen certainly doesn't do hits sets - last week he did 2 songs folk would know at the start then 2/3 at the end. In between he did about 20 songs which fans expecting a 'greatest hits' set would have been utterly bewildered by, including pretty much all of his new album. The difference in reaction to Springsteen and Madonna has loads to do with the kind of music they make, the kind of artists they are perceived to be and a few other things which I won't go into here.
Myself, I would never, ever go along to a gig by an artist I hadn't been remotely interested in for a long time without at least googling the setlist and letting myself know what I was in for. I commented on your review not because I'm some lunatic who can't handle people not liking a Madonna gig (which I'm sure will be a response) but because you spent the first two paragraphs telling us you'd pretty much hated her for 20 years prior and then slating her for being disappointed.
Night!
Jul 24, 2012 7:33pm
In reply to Rachel:
And Rachel offers satisfying proof that some blindly loyal Madonna fans are as humourless and self-satisfied as their leader. Hurrah!
Jul 24, 2012 7:51pm
Google the set list? Feck,some folk go to see a band/artist just to see if they are any good? I would not pay the money asked by Madona for Anyone! She has been overtook by the likes of Ga Ga, Rianna, she was told to be on stage at 8. 30 fact, that she played a shortened, self indulgent set! Shows her total lack of respect. And fact Aidan wore yon hat! He must have been up for a Laugh
Jul 24, 2012 8:01pm
In reply to Parick:
Christ, your responses couldn't be more trite if you were reading them out of a big book called 'Things to Say When Someone Likes Madonna'.
Jul 24, 2012 8:03pm
In reply to Dougie:
You answer your own bleedin' question - no-one would pay £75 to see an artist they didn't particularly care for without having some idea of what to expect. And yeah, I like Gaga and Rihanna too.
Jul 24, 2012 8:17pm
In reply to Rachel:
If you mean that posts like yours invite a skim read, then yes. But the gist is as soul-sapping as the MDNA album
SBut do carry on adoring Madonna for ripping you off the merchandise booth and then short changing you in her concert in time, care and content. An she may have played singles but one was that weak WE tune and the rest couldn't be counted on the fingers of one hand
Clearly new fans or old fans who drifted are not welcome in this current Madonnaworld, but do keep on taking this out on Aidan, who is merely (but accurately) pointing out the shortcomings of an overpriced gig.
Jul 24, 2012 8:28pm
I sympathise completely. I had a similarly tedious evening last time I saw Aiden perform live. Fortunately I didn't pay to get in either.
Jul 24, 2012 9:27pm
"I sympathise completely. I had a similarly tedious evening last time I saw Aiden perform live. Fortunately I didn't pay to get in either."
It's 'Aidan' with two A's.
Jul 24, 2012 10:14pm
In reply to Rachel:
Hello again, Rachel – my son went to sleep quicker than expected, so I came back for a peek. A couple of things:
1. I have never Googled a set-list for a gig before I attended, and nor will I ever. The surprise – or, indeed, the disappointment – of a set-list is very much an essential part of the gig experience and I would never want to ruin the thrill of hearing the opening bars of a favourite song. Or lack thereof, as was much the case with Madonna.
2. Springsteen played 29 songs at Hyde Park, 14 of which were pre-millenium favourites. Madonna played 18 songs IN TOTAL at Murrayfield, having dropped two – including her signature tune – because she chose to start the gig 45 minutes too late. Bruce was onstage for almost three hours, and I would estimate that Madonna was onstage for around 60 – 70 minutes of her 90-minute set, thanks to costume changes, video interludes, dance routines, and a particularly low moment when we were forced to endure her pet Basque hippy drum trio.
3. Some artists who have toured in support of albums that I don't really care for yet have supplied me with wonderful gigs: Nick Cave & The Bad Seeds, Neil Young, Tom Waits. Perhaps to expect Madonna to care for her audience and craft as much as these artists is a little too hopeful, but I was feeling unusually optimistic on Saturday because my childhood heroine was playing her first ever show in my country. Sorry.
Anyway, I can't change your mind and you can't change mine, so let's just leave it at that.
Jul 24, 2012 10:38pm
Only people more in denial than Madonna fans are Michael Jackson fans...Keep on making excuses for her and you'll keep getting what you deserve...less and less.
Jul 25, 2012 4:12pm
In reply to bplenc:
do you still mourn for Lady Di? go on admit it...
Jul 26, 2012 10:50am
In reply to Aidan:
Aidan - great review. Funny that some fans just refuse to admit when their idol has come up short.
Jul 26, 2012 9:46pm
What detracted from the giant thurible swinging over head, was the drunk chick taking a pee in front of everyone in the bog queue, oh and the big fight with two scrapping chicks oot their faces. I've never seen anything like that. Maybe because I'm middle class and from Perth.
Jul 27, 2012 5:39am
Don't see what people are losing there shit about here. The man didn't enjoy the gig and it was to expensive. Seems fair enough. If you enjoyed it, then fair do's, but others didn't. Write your own review.
I also don't get why people are saying he was never going to enjoy it? I seem to remember a review of a Katy Perry gig on here a wee while back, where he prob didn't know the material, probably had preconceived exceptions of what he was about to watch, but fucking loved it anyway. A good gig should be good regardless of anything else.
Btw if your reading this Aidan, I have been away from Scotland for too long and am missing home the now, but your music is a big help. I'm pretty sure this wasn't the sole reason for all your musical en-devours, but nevertheless, cheers.
















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Jul 24, 2012 11:18am
Man goes to see an artist he hasn't liked/enjoyed for 20 years, man doesn't enjoy it. Great feature!
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