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ASDA Drop Alex James' Cheeses
Luke Turner , July 3rd, 2012 08:08

A blow for cheese truth!

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Depresséd is the cheesemaker, for his wares have been taken from the shelves. News reaches the Quietus that the range of cheeses Alex James put his name to for ASDA have taken off the shelves. Some called the flavours (such as cheddar with salad cream, tomato ketchup and tikka masala) exotic. We prefer to think of them as perverse deviations from the righteous and proper celebration of one of humanity's finest achievements, for which he must surely be summarily punished. Anyway, there has been a partial victory - we're told that sweet chilli and spring onion are still on the shelves, but the rest are gone. An ASDA spokesperson told The Daily Star that they felt "Clearly some of them were ahead of their time."


Jul 3, 2012 12:14pm

sweet chilli and spring onion sound all right tbh

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BenM
Jul 3, 2012 12:35pm

Sad to hear about this setback for surely the most likeable and least irritating man called Alex in Blur.

Maybe his pal Cameron will sub him a couple of billion from public funds to keep things ticking over, in the grand crony capitalist tradition.

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Cheesy McCheese
Jul 3, 2012 1:57pm

"flavoured cheeses, with Tomato Ketchup, Tikka Masala, Spring Onion, Sweet Chilli or Salad Cream, in “wedges” or “bread-shaped slices”

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Dr Up
Jul 3, 2012 2:16pm

Aye, he's a chunt. But to tikka masala cheese wasn't that bad, I have to say.

Mind you, I like chocolate with Marmite in it...

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wook
Jul 4, 2012 2:27am

"Depressed is the cheesemaker"... you made me laugh, tQ. Thanks. I thought his hand (not arm) was a twig at first glance. Thanks again.

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